Millennium Hotels and Resorts is expanding its loyalty network through a new partnership with South Korea’s Lotte Hotels & Resorts.
Expanding strategic partnerships with a global vision
The deal with Lotte follows Millennium’s earlier collaboration with Maritim, advancing the brand’s goal to build a seamless, borderless loyalty program. Lotte is one of Asia’s largest hospitality groups with luxury and upscale properties across South Korea and beyond, making it a key partner in Millennium’s global growth.
Mr Kwek Leng Beng, Executive Chairman of Millennium Hotels and Resorts, said:
“These cooperations reflect our entrepreneurial mindset, seeking opportunities beyond traditional boundaries to create new value for our guests and our business. By collaborating with leading brands like Maritim and Lotte, we are building a hospitality network that transcends borders and elevates the guest experience.”
Enhanced loyalty, expanded benefits
Under the partnership, MyMillennium members get preferential rates at Lotte Hotels & Resorts, while Lotte Rewards members gain special access to Millennium Hotels worldwide.
Mr Kwek Eik Sheng, Executive Director of Millennium Hotels and Resorts, said:
“This is a forward-looking move that strengthens our loyalty programme and offers our members more value, choices, and seamless recognition across a wider network. By joining forces, we’re building a stronger ecosystem that unlocks greater value, enhances benefits and fosters more meaningful engagement for travellers worldwide.”
Leading the future with cross-regional collaboration
This loyalty expansion is driven by Saurabh Prakash, Interim COO and Chief Commercial Officer of Millennium Hotels and Resorts.
“Maritim and Lotte are powerhouse brands in their regions, each commanding immense loyalty and a reputation for excellence. Partnering with such industry giants and combining their market leadership with MHR’s global reach creates an unparalleled network.”
The partnership between Millennium Hotels & Resorts and Lotte Hotels & Resorts aims to deliver greater benefits and a more connected experience for loyalty members worldwide.
