A new summer favorite arrives as Nowadays debuts its limited-edition flavor: Lemonade. Tart, crisp, and infused with 5mg THC per serving, this refreshing drink is available as a multi-serve 750ml bottle and as ready-to-drink 12oz cans—both designed to deliver a light, social buzz within 15 minutes.
Expanding the Portfolio
“We’re excited to debut our Lemonade flavor as the ultimate summer beverage for a lifted experience,”
Justin Tidwell, CEO & Founder of Nowadays, said.
“This launch represents our mission to redefine the future of drinking, combining the timeless appeal of a classic flavor with a bold, innovative twist to delight existing brand fans and new consumers alike.”
This is Nowadays’ third limited-edition bottled spirit and the first new flavor for its canned cocktails since 2024. After previous quick sell-outs, production was increased for Lemonade, but it remains available only while supplies last.
Versatile and Social
Enjoy Nowadays Lemonade poolside, over ice, or mixed into a cocktail like a Nowadays Arnold Palmer. The brand’s alcohol-free approach delivers a modern buzz, natural fruit flavors, and a crisp finish.
Where to Buy
- Bottled Spirit (750ml): $68.99
- 12oz Canned Cocktails (6-pack): $34.00
- Purchase: Nowadays Lemonade ships direct-to-consumer to 40+ states and will soon be in select retailers nationwide.
Brand Momentum
Nowadays continues to grow its footprint with activations at major events like F1 Miami and a new partnership with Palm Tree Crew, further establishing itself as a leader in the THC beverage space.